Business Planning: Success can be measured in different ways and you must identify your criteria for success Custom Paper

You are required to write a formal business plan on behalf of this business that will ensure its success. Success can be measured in different ways and you must identify your criteria for success. An example might be the securing of finance for a particular project; another might be the achievement of certain operational objectives. The Plan will therefore have a wide readership and must include sufficient information to satisfy this broad range of different interests.
The Plan must be presented in an acceptable format and include research-based information. Although the Business may be make-believe, you are required for the purposes of this assignment to base your assumptions on ascertainable facts.
While it is difficult to be prescriptive as to the length of a document such as this, it is unlikely that you will be able to complete an acceptable plan in fewer words than 4500. In addition, it is expected that you furnish an appendix incorporating financial projections. Further details of the assignment’s requirements will be discussed at lectures.

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