Strategy Book: Write a SWOT analysis for the brand Custom Essay

1. Write a SWOT analysis for the brand.
2. Write a summary of your client and three competitors to get some understanding of the market and competition.
3. Create a theory about who the ideal audience is. Cite facts and show enough research to back it up. Talk about why this audience is such a good fit. (Why does the brand matter to them more than another brand)?
4. One-sentence summary: A successful summary will answer the following for your client: “who are they, what do they do, and why does it matter to the audience?” Hint: don’t list a bunch of attributes about the brand; talk about the one that matters most to your audience. This should be interesting and believable (usually impossible to do without research).
1. Leatherman tools. Find a new audience that’s underserved by the market and create the campaign.
2. Sundance Market (Eugene). Find their soul. Hint: it’s not “We’re organic. Yay!” Go deeper.
3. Florence, Oregon. Make sense of this city and build a brand around it.
Once you choose a brand, you need to use the same brand for your strategy and creative book.


Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
The price is based on these factors:
Academic level
Number of pages
Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more